
Sinéad Coffey
Bid Specialist / Creative Director
Tend2Create
Sinéad is an experienced bids and proposals professional with more than a decade working across complex procurement environments within infrastructure, construction, and procurement-led organisations. An APMP Practitioner with a strong background delivering submissions under tight deadlines and high-pressure conditions, Sinéad focuses on improving the systems, strategy, and team structures that sit behind successful bids.
She brings a strategic approach to bidding, viewing it not simply as a technical process, but as a leadership and operational challenge. Her experience includes strengthening bid governance, improving positioning and preparation, and creating clearer ownership across teams to drive better outcomes without unnecessary pressure or burnout.
Sinéad is passionate about building effective bid systems that enable teams to perform consistently, improve submission quality, and support long-term success.